Social proof that's actually verifiable
Video testimonials with a consent audit trail — the kind of social proof that holds up to scrutiny, not just a screenshot of a quote.
Where video testimonials fit in the social proof toolkit
Social proof is the broader marketing concept: any signal that other people trust or use your product, which reduces a new visitor's perceived risk. It includes star ratings, review counts, media logos, case studies, and testimonials. HelloFeed focuses specifically on one high-trust form of it — authentic, consent-verified video and text testimonials from real customers.
Named, real people
Every testimonial is tied to an actual customer with a documented consent record — not an anonymous star rating.
Harder to fake than a quote graphic
A video with a real voice and face is a stronger trust signal than a text quote that could be written by anyone.
Consistent quality via AI scoring
Sentiment scoring surfaces your most persuasive testimonials so your strongest social proof is what visitors actually see first.
Usable in more places
The same testimonial can become an on-site widget and a licensed ad export — one collection effort, two forms of social proof.